About Us

Founder Juliet Carter, a passionate brand and marketing strategist, has extensive experience launching and scaling sustainability businesses, specialising in brand development, marketing strategy and campaign execution.

After earning her MBA from Oxford University's Said Business School in 2019, Juliet founded Carter Consulting. Her drive stems from the realisation that businesses often engage in tactical marketing (such as social media posts, email campaigns, and advertisements) without a deep understanding of customer buying behaviours.

At Carter Consulting, we believe in the power of a comprehensive marketing strategy that complements our brand messaging and design services. We understand that creating a compelling brand story is essential for connecting with your audience on a deeper level. This involves aligning your marketing tactics with the desires and needs of your target customers, gained through a thorough understanding of their situations, challenges and pain points.

By doing so, we ensure that every aspect of your marketing efforts, from branding to campaign execution, is finely tuned to resonate with your audience, driving engagement, conversions and long-term customer loyalty.

We abide by several core principles:

• A personalised and customised approach to every client
• Constant availability and customer-service centric
• Technical expertise paired with the attitude of going the extra mile to meet all clients' needs